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A KSUM Initiative to Link Kerala Startups with European Firms

Thiruvananthapuram: The Kerala Startup Mission (KSUM) has tied up with leading German incubator Mainstage in an initiative that would help the State’s nascent firms gain smoother access to the European market. Saji Gopinath, CEO, KSUM signed a memorandum of understanding (MoU) with his counterpart Swen Wegner of the Frankfurt-based firm that fosters early-stage companies. The

Thiruvananthapuram: The Kerala Startup Mission (KSUM) has tied up with leading German incubator Mainstage in an initiative that would help the State’s nascent firms gain smoother access to the European market.

Saji Gopinath, CEO, KSUM signed a memorandum of understanding (MoU) with his counterpart Swen Wegner of the Frankfurt-based firm that fosters early-stage companies.

The agreement facilitates Kerala’s startups to incubate at Mainstage and in the process, get introduced to companies in Germany and other countries of the European Union. This will also enable them to get into commercial deals with suitable firms in the continent. Mainstage will shortly list the Kerala startups that are to benefit from the pact and publish their names on the incubator’s website (www.mainstage-incubator.com).

The MoU triggers the prospect of a symbiotic relationship between the two parties, M Sivasankar IAS, Secretary, IT and Electronics, Govt. of Kerala said. “We have opened a gateway for Kerala’s startups to enter Europe,” he added.

According to Saji Gopinath, the pact will enable Kerala’s startups to go for high-quality products that are in demand in Europe. “KSUM’s products have largely been world-class. This MoU will further help our startups develop business relations with European firms and supply products as per their specifications,” he said.

Wegner said the agreement will function as a bridge between Kerala’s startups and European companies. “We already know that Kerala’s startups have come up with products of international standards. It is only that they need a proper channel to market them abroad. Mainstage will handhold the startups and groom them in ways that make them visible across the market in Germany and the rest of Europe,” he added.

Kerala’s startups that are into space technology have a guaranteed future in Europe, said Wegner, adding that Mainstage is soon convening a workshop here to enable the KSUM firms to benefit from the bilateral agreement.

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